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18 May 2009 Sainsbury's rolls out Dragons Den-style contest Sainsbury’s general counsel Nick Grant has challenged the firms on his legal panel to compete against each other in a Dragons’ Den-style contest....More |
Law Marketing Portal 3 May 2009 Ten Common Mistakes Law Firms Make in Pricing their Services. Pricing consultant Per Sjofors identifies ten pricing mistakes that law firms make, all of which lead to higher costs, lower revenue, and lower profits....More |
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Legal Marketing Blog (Tom Kane)12 Mar 2009 Important Tips From Three Referral Gurus Focusing on prospects in a down economy – or any economy for that matter – is far down my list of suggested marketing priorities. On a scale of 1 to 10, I’d rank it a 15. Business development activities should be focused on existing clients and referral sources 99.9% of the time in my opinion....More |
LawMarketing.com1 Mar 2009 Business Development in the Recovery Economy It's a recovery economy, so fearful lawyers should not hibernate in their offices, according to marketer Cindy Rold. Instead, she offers nine ways to use your "down time" to strengthen relationships by networking...More |
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Great Public Speaking (Tom Antion)4 Feb 2009 Public Speaking: Last minute practice. If you happen to be staying in a hotel in a room next to mine, it is very likely you would hear parts of my upcoming speech bellowing through the walls. Even after the enormous number of presentations I've done I still practice my stories and various bits of material the night before my event ...More |
Create Your Communications Experience (Bert Decker)2 Feb 2009 Six Don'ts for the End of Your Presentations. Even strong speakers can undercut a whole presentation with multiple endings, or a few seconds of wobbly indecision at the end. Those last few seconds amount to the last important picture people remember of you...More |
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